Since the launch of the Points-to-Blue (PTB) program in April 2010, approximately $32,000 of gift cards have been paid out to MCC employees. And that’s not the whole story – thousands more dollars worth of points have been banked, but not yet redeemed.
Tomorrow is the last day to redeem any points banked in 2010. Points banked during 2010 that have not been redeemed will expire on March 31, 2011.
MCC employees love the PTB program. From gift cards as gifts, to treating themselves to a little something special, there is something for everyone. Some employees purchased well deserved spa time, while others tried new restaurants and department stores.
“I redeemed mine at a new store,” said Leawna Parker, module leader for enrollment services. “There’s nothing to lose. It’s like free money for things I’m already doing.”
The PTB incentive program is provided through Blue Cross Blue Shield of Kansas City. The program rewards employees for making healthy choices by providing tools to track participation in activities that improve health or keep employees healthy, while allowing them to choose their own rewards.
Once an employee records 25,000 points or more in their bank, they can redeem those points towards gift cards to more than 350 retail, restaurant, travel and entertainment providers. Gift cards start at $25 and increase in $5 increments.
*Note: due to high volume this time of year, processing of gift cards may take up to 6 weeks.
The days of singular college fairs, large campus tours and broad discussions with admissions reps are quickly becoming outdated ways of keeping in touch with prospective students. A campaign of constant contact, guiding prospective students as they begin to prepare for college until the time they graduate or transfer is part of MCC-Maple Woods’ new campaign to reach out to students in more innovative and interactive ways. 
