MCC-Penn Valley launches financial aid ad campaign
MCC-Penn Valley recently launched a financial aid awareness promotion campaign. The advertising campaign, funded by the Missouri Department of Higher Education, is aimed at first-generation African-American and Latino prospective students in the Kansas City, Missouri urban core.
Ads are running on the following mediums:
radio stations KPRS FM and KDTD AM
newspapers: The Kansas City Call, The Kansas City Globe, Dos Mundos, Kansas City Hispanic News.